Social Media & Performance Marketing Executive

Experience: 0–2 years
Employment Type: Full-time
Location: Dubai, UAE

About the Role

We are looking for a creative and performance-driven Social Media & Digital Marketing Executive with up to 2 years of experience in managing paid social media campaigns and creating engaging digital content.

The ideal candidate should have hands-on experience with Meta Ads, TikTok Ads/TikTok Shop, Snapchat Ads, and other social media platforms, along with strong graphic design and creative content skills.

Key Responsibilities

• Plan, create and manage advertising campaigns across Meta, TikTok and Snapchat.
• Manage and optimize Facebook & Instagram Ads to improve reach, leads, conversions and ROAS.
• Set up and manage TikTok Ads and TikTok Shop campaigns.
• Manage Snapchat Ads and explore new opportunities for customer acquisition.
• Create engaging social media content, ad creatives, banners, posts, reels and promotional materials.
• Design creatives using Canva, Photoshop, Illustrator or similar tools.
• Coordinate content calendars and social media campaigns.
• Monitor campaign performance, analyze results and make data-driven improvements.
• Conduct basic audience research, targeting and A/B testing.
• Track key metrics such as CTR, CPC, CPM, conversions and ROAS.
• Stay updated with the latest social media trends, advertising features and creative formats.
• Support other digital marketing activities as required.

Requirements

• 0–2 years of hands-on experience in social media marketing, paid advertising or digital marketing.
• Practical knowledge of Meta Ads Manager.
• Experience with TikTok Ads / TikTok Shop.
• Knowledge of Snapchat Ads.
• Strong graphic design and creative content skills.
• Proficiency in Canva, Photoshop, Illustrator or similar design tools.
• Basic video editing skills using CapCut, Premiere Pro or similar software is an advantage.
• Understanding of social media analytics and advertising performance metrics.
• Creative mindset with strong attention to detail.
• Ability to work independently and manage multiple campaigns/tasks.
• UAE experience is an advantage.

What We’re Looking For

We are looking for someone who is hands-on, creative and performance-focused—not someone who only manages social media posting.

You should be comfortable with both running paid campaigns and creating the creatives used in those campaigns.

Candidates with a portfolio or examples of previous ad campaigns, social media pages, creatives or TikTok Shop work are preferred.

Pay: AED2,500.00 - AED3,000.00 per month

Work Location: In person