Client Marketing Manager – Saudi Arabia Market

About Us

Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.

At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.

Join Visa and do work that matters – to you, to your community, and to the world. Progress starts with you.

Job Description

Role Summary

Visa is seeking a highly motivated, commercially minded, and client-centric marketing professional to support the growth of Marketing Services in Saudi Arabia, one of Visa's most strategic and fastest-growing markets globally.

As part of the Saudi Arabia Marketing Services team, this role will be responsible for developing and executing localized marketing strategies and end-to-end campaigns that drive business growth for Visa clients across issuing banks, merchants, fintechs, and strategic partners. The role blends client relationship management, data-driven lifecycle marketing, portfolio growth, and cross-functional collaboration to deliver measurable business outcomes in one of the region's most dynamic markets.

Marketing Services is a strategic growth priority for Visa globally. The function helps clients unlock growth through consumer insights, portfolio lifecycle management, marketing strategy, loyalty and engagement programs, partnership activation, digital marketing, performance marketing, and integrated campaign execution. The successful candidate will serve as a trusted marketing partner to clients, helping identify growth opportunities and translating business objectives into impactful marketing initiatives that drive acquisition, activation, engagement, retention, and spend.

Working closely with Client Services, Sales, Product, Visa Consulting & Analytics (VCA), Finance, agency partners, and regional marketing teams, the role will support the delivery of high-impact marketing programs from strategy development through execution and performance measurement. The position offers the opportunity to work at the intersection of payments, marketing, consulting, and data analytics while contributing to the growth of Visa's Value-Added Services (VAS) business in the Kingdom.

Key Responsibilities

1. Client Partnership

Act as a trusted marketing consultant to clients and partners, building joint business and marketing plans that align with client objectives, portfolio growth opportunities, and Visa strategic priorities within the Saudi market.

2. Program and Campaign Execution

Lead the planning, development, and execution of integrated marketing campaigns and programs across multiple client portfolios. Collaborate closely with media, creative, digital, and experiential agency partners to deliver high-quality campaigns with measurable outcomes.

3. Portfolio Lifecycle Management

Manage payment products and portfolios with a brand manager’s mindset, developing full-funnel strategies spanning acquisition, activation, engagement, retention, and usage growth. Leverage consumer insights and data analytics to drive desired payment behaviors.

4. Partnership and Ecosystem Activation

Localize regional and global marketing platforms for Saudi consumers while identifying and activating strategic partnerships across merchants, retail, travel, entertainment, sports, government initiatives, and digital ecosystems to maximize client value.

5. Commercial Operations & Stakeholder Management

Coordinate across internal and external stakeholders including Product, Sales, Finance, Legal, Compliance, Analytics, and agency teams to ensure seamless delivery of programs, effective budget management, reporting, and performance tracking.

6. Market Localization

Adapt campaign strategies and customer experiences to the unique Saudi consumer landscape, cultural nuances, Vision 2030 initiatives, regulatory requirements, key spending moments, and evolving digital commerce trends.

7. Innovation & Growth Opportunities

Identify emerging consumer behaviors, market trends, and new growth opportunities across digital payments, e-commerce, loyalty, youth audiences, affluent segments, and strategic national initiatives to help clients accelerate business growth.

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Qualifications

1. Professional Experience

5-7 years of experience in Marketing, Brand Management, Client Marketing, Account Management, or related commercial roles within Financial Services, Fintech, Banking, Payments, Telecommunications, FMCG, Retail, Consulting, or Marketing Agencies supporting large enterprise clients.

2. Strategic & Commercial Acumen

Strong business and commercial mindset with the ability to independently lead projects, influence stakeholders, identify growth opportunities, and deliver end-to-end marketing initiatives that drive measurable business results.

3. Data-Driven Marketer

Proven experience leveraging consumer insights, analytics, performance marketing, CRM, automation tools, portfolio marketing, campaign optimization, and lifecycle management to improve customer acquisition, engagement, and retention.

4. Project & Stakeholder Management

Demonstrated ability to manage complex projects across multiple stakeholders and agency partners. Strong organizational skills, attention to detail, and the ability to drive accountability, collaboration, and flawless execution.

5. Saudi Market Expertise

Fluent in English and Arabic with strong familiarity of the Saudi consumer landscape, banking and payments ecosystem, media environment, digital platforms, cultural nuances, and evolving market trends.

6. Communication & Relationship Building

Excellent communication, presentation, and client-facing skills with the ability to build credibility and develop strong relationships with senior client stakeholders, partners, and internal teams.

Visa is an EEO Employer

Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

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