Marketing & Communication Manager

Execution & Organizing

• Execution of annual marketing and communications plans, aligning activities with department budgets, ROI targets and wider business objectives.

• Monitor industry, cultural, and travel trends; conduct competitive analysis.

• Execute public relations activities for the hotel based on its marketing goals.

Brand Identity & Communications Messaging

• Ensure brand consistency across all guest touchpoints including signage, collateral, guest experiences, events, B2B (corporate, trade, MICE) and B2C (leisure, lifestyle) channels.

• Coordinate with design and production agencies for timely delivery of marketing materials, hotel gifts and media giveaways.

• Implement global/regional brand campaigns using provided guidelines and assets.

• Maintain and create visual assets like photography, videography and graphics for marketing and PR, as per brand guidelines.

Public Relations & Media Relations

• Execute PR and media activities per annual strategy, covering F&B, Rooms, SPA, Leisure, MICE.

• Update media kit with fact sheets, executive bios, imagery, and brand content.

• Support press events, visits, and familiarization trips to boost hotel exposure.

• Draft news releases, articles, and executive statements to enhance brand storytelling.

• Maintain media databases, mailing lists, and clipping reports for monitoring and planning.

• Respond promptly to media inquiries and assist with crisis communication protocols.

Campaign Development & Execution

• Implement multi-channel campaigns aligned with annual plans and brand guidelines.

• Support brand activations, sponsorship, media partnerships, events, and experiences ensuring creative excellence and maximizing engagement and interest.

• Track campaign performance and recommend optimizations based on data insights.

Agency & Partner Management

• Handle daily communication with creative and PR agencies on scope, timelines, and budgets.

• Coordinate hotel participation in promotions, tourism board campaigns, events and collaborations.  

Financial & Performance Management

• Track marketing expenses and manage the MarComm budget.

• Prepare regular reports on campaign performance, media coverage and ROI for leadership review .

Operations

• Collaborate with Sales, F&B, Spa, Rooms, Loyalty and Events to align marketing and communications initiatives with operational needs.

• Support T&C in managing the hotel’s LinkedIn presence, amplifying media coverage and executive thought leadership.

Administration

• Maintain an organized archive of marketing materials, media assets, and key reports.

• Distribute monthly calendars, media schedules, and campaign performance reports.

• Daily media monitoring, compile clipping files, share summaries with leadership and PR teams.

Qualifications & Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, Business Administration, or a related field.

• 3-5 years of hands-on Marketing and PR experience preferably in hospitality or a consumer‑focused industry.

• Strong copywriting and editing skills, with attention to detail.

• Experience managing agency relationships and coordinating multi‑channel campaigns.

• Ability to work effectively in a fast‑paced, team‑oriented environment.

• Knowledge in brand communication tools and platforms. Experience in media relations, press release writing, event planning, content creation, and managing design and production of marketing collaterals.

• Familiarity with basic design software (Canva, Adobe Suite) and internal communication platforms.

• Understanding of branding, public relations, storytelling, guest engagement, and cross-functional campaign coordination. Experience in managing marketing agencies and creative vendors is a plus.

Experience is an asset.

Prior experience working in Hospitality field

Fluency in English

Additional languages are a plus

Our commitment to Diversity & Inclusion:

We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.