Product Manager, Flavour & Formulation

At Aquablu we’re disrupting the marketplace with a revolutionary (flavored) water system. Brought to life in 2018, our founders Marnix and Marc promised a healthy but tasty alternative to soft drinks. Today, our water is tapped in almost 16 countries. And we continue to make waves by teaming up with industry leaders like Heineken, Adyen and Marriott Hotels. Join us in our mission to save one billion plastic bottles by 2030!

“That might sound really ambitious, but our team is part of an inspiring movement in an industry that’s thirsty for change.” - Marc, Co-founder of Aquablu

Our team in Amsterdam is hiring a Product Manager (Flavour & Formulations)👇

About the role

The flavour and formulation portfolio is the heart of what Aquablu puts in people's hands. We're building an adaptive hydration brand that sits at the intersection of food science, functional wellness, and consumer taste, and we need someone to own that fully: the strategy, the science, the suppliers, and ultimately the launches.

You'll define what goes in our products, why it goes in, and how we bring it to market. You'll work with world-class formulators, ingredient innovators, and clinical experts and you'll be the person in the room who makes the final call. One day you're deep in dosing strategy with a nutrition scientist; the next you're tasting fifteen iterations of a new boost and deciding which one ships.

If you're passionate about the future of functional beverages and want real creative and commercial ownership: this is the role for you.

This role reports into Ashlyn Kennedy, our Head of Physical Product and is part of Aquablu's Physical Product team.

What You'll Own

Flavour & formulation portfolio: Own it end-to-end, from concept through to launch

Product strategy: Define and evolve the roadmap across flavours, boosts, and enhancements, grounded in personalisation and adaptive hydration

Formulation development: Lead development with external developers, contract manufacturers, and ingredient suppliers

Clinical & functional dosing: Drive the science behind what goes in the product — understanding efficacy, dosing, and evidence

Tasting & evaluation: Design, taste, and assess new formulas and iterations with a sharp, considered palate. Run tastings in house with user groups

Supplier & partner network: Identify and build relationships with ingredient innovators and functional beverage specialists

Market intelligence Stay close to trends, competitors, emerging ingredients, and consumer behaviour in functional beverages

Go-to-market collaboration: Work with marketing and commercial on positioning, claims, and launch strategy for new products

Influencer & wellness partnerships: Seek out and manage relationships with experts and brand partners relevant to the portfolio

What You Bring

Background in food & beverage, nutrition, or consumer product management, marketing, or brand (or a compelling mix)

Strong feel for the functional beverage market: what's trending, what's working, and why consumers buy

Experience bringing consumer products to market, ideally in food, drink, or wellness

Commercially sharp: you’re able to translate consumer insight and market trends into product decisions

Confident managing external partners - formulators, suppliers, manufacturers, influencers

Strong communicator, who can brief, align, and hold external parties accountable

Genuine curiosity about functional nutrition and personalised wellness. You don't need to be a scientist, but you need to care about what goes in the product

Excellent palate and real enthusiasm for tasting and evaluating new products

Nice to have :

Experience in a scale-up or brand-led business

Existing network in the functional beverage, supplement, or wellness industry

Understanding of EU health claims and food regulation

Experience with clinical or evidence-based product development

Why Aquablu?

💸A salary between 68-80k yearly (including 8% holiday allowance)

🌴 26 paid holiday days

📈 Equity through our Aquablu for All plan — everyone shares in what we’re building

☀️ Beautiful and bright office in Amsterdam (Houthavens).

🌱 Healthy (heavily discounted) lunches

💪 Urban Sports Club membership

📈 Equity through our Aquablu for All plan — everyone shares in what we’re building

🚆 Travel compensation >10km

☀️ Quarterly team events at our HQ in Amsterdam (Houthavens)

👴 A pension plan by Zwitserleven.

💧 Endless amount of our very own flavoured water !

🎵 What kind of vibe can you expect at our office? Check out our very own Spotify playlist "Akwablues".