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Director, Business Development - BiA

FRONT ROW GROUP · Amsterdam

Amsterdam · On-siteFull-TimePosted Jun 29, 2026

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Job description

Director, Business Development

Full-Time · Senior Leadership

About

Build in Amsterdam (BiA), is the world's most awarded commerce agency. For over 13 years, we've been building brands and Digital Flagships that are driven by emotion and built on logic, combining strategy, design and development under one roof. By joining the Front Row Group, we operate from New York, San Diego, Hamburg, Bratislava and Amsterdam, with a team of 500+ e-commerce and marketing specialists.

We know growth goes beyond the Digital Flagship. Every purchase is shaped by dozens of interactions. To the customer, it's all one journey. Yet most brands still manage their channels in silos, creating fragmented brand experiences and missed commercial opportunities.

We believe brands should connect to convert. We call that Connected Commerce: putting the Digital Flagship at the centre of a connected growth system to create one consistent, recognisable and data-informed brand experience across every touchpoint a consumer sees.

Done right, a Digital Flagship is far more than a website. It's the purest expression of a brand, the source of truth in the age of AI and the commercial engine behind sustainable growth. That's what we build. And that's why some of the world's most ambitious brands like SuitSupply, Dr Martens, Hublot and Polaroid choose to work with us.

The Role:

As Director of Business Development, you will drive the commercial growth of BiA across EU markets. You are the person who connects our world-class capabilities, Connected Commerce strategy, Digital Design Systems, flagship store development, to the brands that need them most.

You will own the full pipeline: from building outbound systems that identify and engage the right prospects, to managing inbound demand, to moving deals forward with speed and precision. You will work cross-functionally with our delivery, strategy, and RevOps team to make sure every handoff is clean and every opportunity is maximised.

Key Responsibilities:

Pipeline Strategy & Execution

  • Identify, qualify, and pursue new business opportunities that are the right strategic fit for Build in Amsterdam and the : Group.
  • Own and optimise both inbound and outbound funnels, ensuring consistent deal velocity and accurate pipeline forecasting across EU markets.
  • Drive timely delivery of sales collaterals pitch decks, case studies, proposals and keep deals moving forward with clarity and accountability.
  • Build BiA's sales capacity in line with company growth goals, designing repeatable processes that scale alongside our expanding service offering.
  • Coordinate with existing client delivery teams to identify upsell opportunities, particularly around Connected Commerce expansions, design system rollouts, and data infrastructure projects.
  • Partner with our Operations team to ensure CRM hygiene (HubSpot), clean handoffs, and consistent pitch support across the sales cycle.

Partnerships & Market Development

  • Translate BiA's Connected Commerce positioning (Same Look. Same Voice. Same Memory.) into compelling commercial narratives that resonate with CMOs, CDOs, and digital leaders.
  • Represent BiA at key EU industry events, including ShopTalk Europe, building the pipeline and raising our commercial profile among senior brand decision-makers.
  • Identify, develop, and close strategic partnerships with technology platforms, agencies, and ecosystem players (e.g. Shopify Plus, Front Row partner network, AI commerce vendors).

Commercial Leadership

  • Report directly to senior leadership on pipeline performance, revenue forecasts, and go-to-market strategy.
  • Collaborate with marketing to align outbound campaigns with sales priorities and build a consistent demand generation engine.
  • Lead commercial negotiations and proposal development for enterprise-level prospects across fashion, lifestyle, outdoor, and premium consumer brands.

Ideal Candidate:

**Experience & Trac

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