Marketing Executive / Assistant Manager (E-Commerce/D2C)

About Company:

Our client is responsible for the sales and marketing of consumer electronics and home appliances in Singapore.

Job Description:

• Responsible to develop and implement integrated e-commerce marketing campaigns designed to increase traffic and generate sales revenue
• Manage and implement online campaign efforts across multiple channels
• Conduct post-campaign analysis and day-to-day campaign monitoring
• Co-ordinate with internal stakeholders to execute online campaigns such as pricing and catalogue, strategies to maximize sales and inventory management
• Analyze customers online shopping behavior to deliver clear insights on customer development and engagement
• Work closely with team to liaise with creative and ecommerce vendors to ensure that marketing communications/ collaterals are aligned with branding guideline
• Work with agency to generate campaign creatives
• Provide copy writing support for marketing collaterals
• Responsible for online marketplaces and managing customers’ online journey
• Explore and work with internal/external stakeholders to create D2C value added feature/function to be implemented and differentiated
• Managing platform chatbots and provide timely response
• Perform monthly sales, inventory and purchase management
• Any ad-hoc duties in relation to the business where assigned

Job Requirements:

• Minimum a Degree in Marketing, Business or related field

- Possess at least 2 - 3 years of relevant experience for executive position and at least 4 - 5 years of relevant experience for an assistant manager position

• Experience in managing E-commerce platform, own on-line stores, online sales, Direct-to-Consumer (D2C)
• Experience in customer engagement, roadshows, events, promotional activities (promotion, flash sales, Livestreams, Email marketing, etc.)
• Understand Key Online Metrics (e.g. site traffic, bounce rate, CVR, AOV, etc.)

Compensation:

• Work location: Bedok, Singapore

- Working hours: Monday to Friday: 9am - 5:30pm

• Variable monthly allowances
• AWS Entitlement
• Performance bonus (subject to individual and company's performance)
• Annual leaves and Medical benefits
• Group insurance
• Possesses an opportunity to work in a diverse working environment within MNC setting