Social Media & Content Specialist

Coco Dubai is looking for a creative, energetic, and hands-on Social Media & Content Specialist to join our team.

This is NOT a desk-based role focused only on scheduling posts.

We're looking for someone who can be on the restaurant floor, capture the energy of the venue, create engaging videos, work with influencers and turn great moments into content that makes people want to visit Coco Dubai.

🎥 WHAT YOU'LL BE DOING

• Create engaging Instagram Reels and TikTok content

• Capture food, drinks, premium shisha, atmosphere and customer experiences

• Create daily Instagram Stories

• Cover busy nights, live sports, Ladies' Night, events and weekend atmosphere

• Identify and adapt relevant Dubai social media trends

• Create lifestyle-driven content, not just promotional posts

• Engage with customers and encourage user-generated content

• Monitor comments and DMs and identify potential reservation enquiries

🤝 INFLUENCER & CREATOR MANAGEMENT

• Research and connect with Dubai-based creators

• Build relationships with micro-influencers

• Arrange and coordinate creator visits

• Manage influencer collaborations

• Track content, reach and engagement generated from visits

• Focus on authentic content and genuine UAE engagement

📈 EXPECTED CONTENT OUTPUT

✓ 5–7 Reels/TikToks per week

✓ Daily Instagram Stories

✓ 2–3 creator/influencer visits per week

✓ 1 major content shoot session per week

✓ Organic content captured throughout restaurant operations

💰 SALARY & BONUS

AED 6,000–8,000 per month/ depending on experience and portfolio

➕ Monthly Performance Bonus

Up to AED 1,500

Performance will be measured based on:

• Content performance

• Views, reach and engagement

• Creator and influencer results

• Trackable reservation enquiries and footfall

• Content consistency

• Creativity, innovation and new ideas

We believe results matter more than follower numbers — so follower growth alone will NOT determine performance bonuses.

👤 WHO WE'RE LOOKING FOR

The ideal candidate is a combination of:

CONTENT CREATOR + VIDEOGRAPHER + SOCIAL MEDIA MANAGER + INFLUENCER COORDINATOR

You should:

• Have strong short-form video creation and editing skills

• Understand Instagram Reels and TikTok trends

• Have experience in hospitality, F&B, nightlife or lifestyle content

• Be confident filming inside a busy restaurant environment

• Understand the Dubai influencer and creator landscape

• Be proactive, creative and comfortable interacting with people

• Be willing to work selected evenings and weekends when required

•

Candidates who are immediately available and can join without requiring visa sponsorship will be preferred.

📩 HOW TO APPLY

Send us your:

• CV

• Portfolio

• Instagram/TikTok account or previous work samples

📍 Location: Dubai

🏢 Position: Full-Time | In-House

If you believe you can turn great restaurant moments into content people want to watch, share and experience — we'd love to hear from you.