Brand & Trade Marketing Manager – Manforce Xotic & Epic

Brand & Trade Marketing Manager – Manforce Xotic & Epic

Lead the UAE Growth of One of India’s Leading Sexual-Wellness Brands

Category: Sexual Wellness and Consumer Healthcare
Company: Pranic Drug Store LLC
Location: Dubai, UAE, with market coverage across the UAE
Employment Type: Full-time, office and field based

About the Brands

Manforce is one of India’s leading and most recognized condom brands, with a strong presence in the sexual-wellness category.

Pranic Drug Store LLC is expanding the Manforce Xotic and Manforce Epic condom ranges in the UAE and is seeking an experienced Brand & Trade Marketing Manager to lead their offline market growth.

This is an opportunity to build the UAE presence of an established consumer brand by developing its route to market, pharmacy and retail availability, in-store visibility, trade partnerships, and culturally appropriate consumer engagement.

The Opportunity

The successful candidate will take ownership of the offline brand-development strategy for the Manforce Xotic and Epic ranges across the UAE.

The role combines strategic brand management with practical market execution. You will work closely with pharmacy chains, retailers, distributors, sales teams, merchandising partners, and marketing agencies to increase product availability, visibility, consumer awareness, and sell-through.

Key Responsibilities

• Develop and execute the UAE brand and go-to-market strategy for the Manforce Xotic and Epic ranges.
• Establish clear product positioning for the UAE sexual-wellness market.
• Expand distribution across independent pharmacies, leading pharmacy chains, supermarkets, convenience stores, and other approved retail channels.
• Secure product listings and commercial agreements with key pharmacy and retail accounts.
• Develop annual brand, trade-marketing, sales-support, and channel-activation plans.
• Plan in-store visibility, merchandising, displays, point-of-sale materials, and trade promotions.
• Work closely with distributors and sales teams to achieve distribution, availability, visibility, and sell-through targets.
• Negotiate promotional opportunities and preferred brand placement with key retail accounts.
• Create locally relevant, culturally appropriate, and compliant brand communication.
• Plan product launches, retailer engagement, consumer activations, and sampling initiatives where legally permitted.
• Monitor competitor brands, pricing, promotions, product formats, shelf placement, and category developments.
• Analyse sales performance by product, SKU, territory, account, channel, and campaign.
• Manage marketing budgets, creative agencies, vendors, merchandisers, and promotional-material development.
• Train sales representatives, retailers, pharmacy teams, merchandisers, and distributor personnel on the products and their positioning.
• Coordinate with regulatory teams to ensure all promotional activities and materials meet applicable UAE requirements.
• Prepare sales forecasts, campaign evaluations, monthly performance reports, and corrective action plans.

Candidate Requirements

• Bachelor’s degree in Marketing, Business, Pharmacy, Life Sciences, or a related discipline.
• Minimum 4–6 years of UAE or GCC experience in brand management, trade marketing, consumer healthcare, FMCG, personal care, OTC products, or sexual wellness.
• Strong knowledge of UAE pharmacies and offline retail channels.
• Experience working with distributors, pharmacy chains, supermarkets, retailers, and merchandising teams.
• Existing relationships with UAE pharmacy or retail decision-makers will be a strong advantage.
• Proven experience in brand building, product listings, trade activation, and new-product launches.
• Ability to convert brand strategy into measurable distribution and sales growth.
• Strong commercial, analytical, negotiation, presentation, and project-management skills.
• Ability to manage a sensitive consumer category professionally, responsibly, and with cultural awareness.
• Excellent written and spoken English.
• Arabic-language skills and a valid UAE driving licence would be advantageous.

What We Offer

• The opportunity to lead the UAE development of one of India’s leading sexual-wellness brands.
• Ownership of the offline growth strategy for the Manforce Xotic and Epic ranges.
• Direct involvement in brand building, retail expansion, and trade activation.
• A visible and influential position within an expanding pharmaceutical and consumer-health organization.
• Competitive salary based on experience and suitability.
• Long-term professional growth as the portfolio expands across the UAE and wider GCC.

How to Apply

Please submit your updated CV through Indeed or email it to praniccordinator@gmail.com with the subject:

Application – Brand & Trade Marketing Manager, Manforce

Please include:

• Consumer-health, personal-care, or FMCG brands previously managed
• UAE pharmacy and retail accounts covered
• Examples of successful product launches or trade campaigns
• Current location and UAE visa status
• Notice period
• Current and expected salary
• UAE driving-licence status

Work Location: In person