Assistant Manager (Recruitment Sales) - Singapore

ASSISTANT MANAGER, STUDENT RECRUITMENT – INDIA MARKET

Location: Singapore

Objective

The Assistant Manager, Recruitment – India Market will be responsible for driving student recruitment and market growth from India while being based in Singapore. The role will manage the end-to-end recruitment funnel, overseas representatives and strategic partnerships, working closely with Marketing, Admissions and Academic teams to achieve enrolment and revenue targets.

The role will apply 4DA and SuperMATH to drive structured, lean and digitally integrated recruitment activities.

Key Responsibilities

India Recruitment Strategy & Lead Generation

Develop and execute India recruitment plans, campaigns and lead-generation activities to achieve enrolment targets.

Sales & Student Conversion

Manage the recruitment funnel from enquiry to enrolment, monitor conversion rates and drive qualified leads towards confirmed enrolments.

Overseas Representatives & Partnerships

Manage and develop relationships with education agents, Overseas Representatives, schools, institutions and strategic partners in India.

Market Development & Engagement

Identify new recruitment opportunities, monitor market trends and competitors, and coordinate webinars, fairs, school talks and other recruitment activities.

Customer Journey & Experience

Ensure a positive end-to-end experience for prospective students and parents from first enquiry to enrolment.

Digital Integration & Productivity

Use CRM, digital tools, 4DA and SuperMATH to manage the recruitment pipeline, improve productivity and optimise recruitment costs.

Performance & Reporting

Track leads, applications, offers, conversions and enrolments; provide regular reports and actionable market insights to management.

India Market Travel

Travel to India when required for key partner meetings, recruitment events, roadshows and business development activities.

Deliverables / KPIs

India Student Enrolment (FY2026):

India Recruitment Revenue

Lead-to-Enrolment Conversion

Productive Recruitment Partners

Recruitment Cost per Enrolment

Monthly/Quarterly Recruitment Target Achievement

The Assistant Manager will be eligible for sales commission upon achievement of approved recruitment targets, in accordance with the Academy's prevailing incentive scheme.

Job Requirements

Recognized Diploma/Degree in any discipline

A minimum of 2 years’ working experience in sales, business development and digital marketing

Digital Savvy. In-depth knowledge of HUBSPOT and various social media platforms and website analytics

Experience in Hospitality, B2B and ex-Chef is an advantage.

Team player who is independent, driven and possesses a strong passion for learning.

Excellent written and verbal communication skills.

Excellent planning, organization, and interpersonal skills.

At-Sunrice GlobalChef Academy is an EduTrust-certified institution that delivers a high-quality culinary and F&B education using a unique, synchronised study-apprenticeship pedagogy that seeks to maximise students’ employability and preparedness for careers as global chefs and F&B professionals.

Since its establishment in 2001, At-Sunrice GlobalChef Academy has been recognised by the Singapore Workforce Development Agency as a CET Institute for Culinary and F&B Management, and has been appointed to house the National Assessment Centre for F&B professionals.

Multiple pathways, using the national WSQ Framework, are available to students who can choose from a range of nationally recognised degree, diploma, certificate, modular, assessment-only and continuing education programmes suitable for their level of experience and commitment.