Campaign & CRM Operations Executive (6-Month Fixed-Term Contract), Singapore

Full-time|Marketing|Singapore Business|Singapore

Posted on 2026-08-23 Job description About Klook

We are a leading pan-regional experiences platform in Asia Pacific, purpose built to digitalize experiences and make them accessible to every traveler.

Our mission is to build the digital infrastructure for the global experience economy — empowering merchants to share their passions and travelers to discover the heartbeat of each destination.

We operate a mobile-first, curated platform featuring diverse experiences across global destinations.

Do you share our belief in the wonders of travel? Global citizens ourselves, Klookers are not only curating memorable experiences for others but co-creating our world of joy within Klook.

We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our 6 core values:

Customer First

Push Boundaries

Critical Thinking

Build for Scale

Less is More

Win as One

We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us!

Role Overview

Role Title: Campaign & CRM Operations Executive

Function: Marketing / Operations

Seniority Level: Entry level

Employment Type: Contract

We are looking for an execution-focused Campaign & CRM Operations Executive to own the operational backbone of Klook Singapore's B2C marketing engine for a six-month term. This is a hands-on delivery role. You will manage the setup, quality assurance, scheduling and reporting that turns campaign plans into live, accurate, on-time consumer touchpoints across web, app, EDM and push.

You will be the person the team relies on to make sure promo codes work, campaign pages go live clean, CRM sends fire on schedule to the right audiences, and post-campaign numbers land in the tracker on time. Success in this role is measured in reliability: issues caught before launch, campaigns live on schedule, and reporting the business can trust.

What you will do:

Campaign Operations & Delivery

• Campaign setup and configuration: Own end-to-end operational setup of B2C campaigns in Klook's internal tooling, covering promo code creation, discount rules, eligibility and stacking logic, budget caps, and start/end scheduling across web and app.
• Pre-launch QA: Run structured QA on every campaign before go-live, including code redemption testing across user states and devices, landing page and banner checks, deep link validation, T&Cs accuracy, and pricing display. Maintain and improve the launch QA checklist.
• Launch and in-flight management: Coordinate launch timings with regional and local stakeholders, monitor campaigns in-flight, and act fast on issues such as budget burn anomalies, code abuse, broken links, or mis-priced inventory, escalating with a clear read of impact.
• Asset and page trafficking: Traffic approved creative and copy into campaign pages, banners, and app placements; manage version control and ensure every live surface matches the approved brief.
• Campaign calendar hygiene: Keep the Singapore campaign calendar accurate and current, including dependencies, owner assignments, and go-live gates.

CRM Operations

• Build and deploy: Build, schedule and deploy EDM, push and in-app CRM sends. This covers audience segmentation and list pulls, dynamic content setup, subject line and render testing across major clients, and send scheduling.
• Segmentation and lifecycle: Execute audience segmentation against briefs, and maintain the always-on lifecycle journeys (welcome, browse and cart abandonment, win-back, post-booking), monitoring for breakages and flagging performance decay early.

Reporting & Performance Tracking

• Post-campaign reporting: Pull, reconcile and publish post-campaign performance to an agreed cadence and format, covering spend, redemptions, GMV, new user acquisition, CRM open and click-through, and channel contribution.
• Dashboards and trackers: Maintain campaign and CRM performance trackers and dashboards so the team always has a current view of results.

Cross-Functional Coordination

• Work closely with Design, Content, Regional Marketing, Merchandising and Product Ops to unblock campaign dependencies and keep launches on schedule.

What you will need:

• 1–2 years of hands-on experience in campaign operations, marketing operations, CRM/lifecycle marketing, or e-commerce operations. Candidates with strong internship-level operational experience and clear evidence of ownership will be considered.
• Demonstrated experience running marketing campaigns or CRM sends end-to-end in a live commercial environment. You have personally taken things live and seen them through.
• Strong spreadsheet skills (pivot tables, lookups, data reconciliation). Familiarity with Tableau, Looker or similar BI tools is a strong advantage.
• Exceptional attention to detail and a QA mindset. You verify rather than assume.
• Strong time and project management skills, comfortable running multiple concurrent campaigns against fixed launch dates.
• Excellent command of English, both verbal and written, with the ability to write clear, on-brand consumer-facing copy for promotional and CRM communications.
• Well-developed interpersonal and stakeholder management skills, with the ability to follow up, unblock and escalate smoothly.
• A start-up attitude: highly collaborative with an entrepreneurial, roll-up-your-sleeves mindset, and comfortable working independently when required.
• Analytical thinking with the ability to interpret campaign data and draw actionable insights.
• Passionate about the internet/travel industry, with a healthy dose of creativity and sense of humour.

Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We’re dedicated to creating a welcoming and supportive culture where everyone belongs.

Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (“Agency”). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.

An Agency must obtain advance written approval from Klook’s Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing.

About Klook

We are a leading pan-regional experiences platform in Asia Pacific, purpose built to digitalize experiences and make them accessible to every traveler.

Our mission is to build the digital infrastructure for the global experience economy — empowering merchants to share their passions and travelers to discover the heartbeat of each destination.

We operate a mobile-first, curated platform featuring diverse experiences across global destinations.

Do you share our belief in the wonders of travel? Global citizens ourselves, Klookers are not only curating memorable experiences for others but co-creating our world of joy within Klook.

We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our 6 core values:

Customer First

Push Boundaries

Critical Thinking

Build for Scale

Less is More

Win as One

We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us!

Role Overview

Role Title: Campaign & CRM Operations Executive

Function: Marketing / Operations

Seniority Level: Entry level

Employment Type: Contract

We are looking for an execution-focused Campaign & CRM Operations Executive to own the operational backbone of Klook Singapore's B2C marketing engine for a six-month term. This is a hands-on delivery role. You will manage the setup, quality assurance, scheduling and reporting that turns campaign plans into live, accurate, on-time consumer touchpoints across web, app, EDM and push.

You will be the person the team relies on to make sure promo codes work, campaign pages go live clean, CRM sends fire on schedule to the right audiences, and post-campaign numbers land in the tracker on time. Success in this role is measured in reliability: issues caught before launch, campaigns live on schedule, and reporting the business can trust.

What you will do:

Campaign Operations & Delivery

• Campaign setup and configuration: Own end-to-end operational setup of B2C campaigns in Klook's internal tooling, covering promo code creation, discount rules, eligibility and stacking logic, budget caps, and start/end scheduling across web and app.
• Pre-launch QA: Run structured QA on every campaign before go-live, including code redemption testing across user states and devices, landing page and banner checks, deep link validation, T&Cs accuracy, and pricing display. Maintain and improve the launch QA checklist.
• Launch and in-flight management: Coordinate launch timings with regional and local stakeholders, monitor campaigns in-flight, and act fast on issues such as budget burn anomalies, code abuse, broken links, or mis-priced inventory, escalating with a clear read of impact.
• Asset and page trafficking: Traffic approved creative and copy into campaign pages, banners, and app placements; manage version control and ensure every live surface matches the approved brief.
• Campaign calendar hygiene: Keep the Singapore campaign calendar accurate and current, including dependencies, owner assignments, and go-live gates.

CRM Operations

• Build and deploy: Build, schedule and deploy EDM, push and in-app CRM sends. This covers audience segmentation and list pulls, dynamic content setup, subject line and render testing across major clients, and send scheduling.
• Segmentation and lifecycle: Execute audience segmentation against briefs, and maintain the always-on lifecycle journeys (welcome, browse and cart abandonment, win-back, post-booking), monitoring for breakages and flagging performance decay early.

Reporting & Performance Tracking

• Post-campaign reporting: Pull, reconcile and publish post-campaign performance to an agreed cadence and format, covering spend, redemptions, GMV, new user acquisition, CRM open and click-through, and channel contribution.
• Dashboards and trackers: Maintain campaign and CRM performance trackers and dashboards so the team always has a current view of results.

Cross-Functional Coordination

• Work closely with Design, Content, Regional Marketing, Merchandising and Product Ops to unblock campaign dependencies and keep launches on schedule.

What you will need:

• 1–2 years of hands-on experience in campaign operations, marketing operations, CRM/lifecycle marketing, or e-commerce operations. Candidates with strong internship-level operational experience and clear evidence of ownership will be considered.
• Demonstrated experience running marketing campaigns or CRM sends end-to-end in a live commercial environment. You have personally taken things live and seen them through.
• Strong spreadsheet skills (pivot tables, lookups, data reconciliation). Familiarity with Tableau, Looker or similar BI tools is a strong advantage.
• Exceptional attention to detail and a QA mindset. You verify rat