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Founding GTM Engineer
Clera · Berlin
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Job description
ABOUT THE ROLE
This is a founding GTM role at an early-stage healthtech startup building AI-powered software for veterinary practices. You'll join the founding team from day one to build the sales engine from scratch, with a clear path toward an Account Executive role as the company scales.
WHAT YOU'LL DO
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Independently prospect and close veterinary practices across the full sales cycle — from target identification through deal closure.
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Develop and continuously refine multi-channel outreach strategies across email, LinkedIn, phone, and events.
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Build and maintain customer relationships with a focus on retention, upsells, and referrals.
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Own the CRM from day one: manage pipelines, data hygiene, and reporting.
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Design and run structured A/B tests to identify the highest-performing channels, segments, and messaging.
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Translate market feedback directly into actionable insights for the product and founding team.
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Contribute to hiring and onboarding future sales team members.
WHAT WE'RE LOOKING FOR
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2+ years in sales, business development, or GTM roles with direct responsibility for pipeline generation and closing deals.
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Demonstrated full-cycle B2B sales experience: prospecting, qualification, negotiation, and closing — B2B SaaS or enterprise software preferred.
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Proficiency with CRM platforms (e.g. Salesforce, HubSpot, Pipedrive, or equivalent), including pipeline management and reporting.
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Hands-on experience with multi-channel outreach: email campaigns, LinkedIn prospecting, cold calling, and event-based sales.
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Experience building or scaling early-stage sales processes and playbooks from the ground up.
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Entrepreneurial mindset — you move fast, take ownership, and thrive without established processes.
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Strong conviction in AI's potential to transform healthcare or professional services industries.
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Experience selling into healthcare, veterinary, or regulated professional services is a plus.
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Familiarity with sales analytics tools (e.g. Tableau, Looker, or similar) is a plus.
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Prior experience in early-stage startups (seed to Series A/B) with exposure to founder-led sales is a plus.
COMPENSATION & BENEFITS
Salary range: €60,000 – €70,000 annually. Visa sponsorship is not available for this role.
LOCATION
On-site in Berlin, Germany. This is an in-person role; candidates should be based in or willing to relocate to Berlin.
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