Product Marketing & Go-to-Market Lead 

Product Marketing & Go-to-Market Lead 

 

About Wolters Kluwer

Build a better tomorrow, today!

For 180 years, Wolters Kluwer has been innovating the way professionals and businesses work. ­­Employees are at the cornerstone of bringing our vision to life.

We are a technology-led global software and services company. Our success has been built upon smart thinking and listening to each other. Our pursuit of excellence coupled with the pride we take in our work, enables our customers to solve their most critical problems.

Libra is an AI workspace – built by legal professionals, for legal professionals. We simplify legal workflows with intuitive, secure, and powerful tools.

We're one of the fastest-growing legal tech products in history: trusted by over 12,000 lawyers across Europe. We're on a trajectory to build the world's most trusted AI legal platform. At this early stage, you'll have significant ownership, responsibility from day one, and unlimited growth potential. 

If you're driven, curious, and our mission speaks to you - don't wait. Apply now! 

Your Mission 

We're looking for a Product Marketing & Go-to-Market Lead (m/w/d) to own how we position, market, and grow Libra across every region and audience we serve. You'll sit at the intersection of Product, Marketing, and Sales, turning strategy into a consistent customer story, and you'll lead the team that makes it happen - with full ownership of go-to-market across our international markets. 

What You'll Do 

Own Libra's strategic market positioning and build a scalable go-to-market strategy across target audiences and industries 

Develop and evolve ICPs, persona models, messaging frameworks, and value propositions 

Own all international go-to-market strategies 

Drive portfolio expansion and own the strategy for brand and product marketing development 

Act as the connection point across all regional marketing teams globally 

Build sales-enablement structures that increase efficiency across the full sales cycle 

Strengthen brand positioning and sharpen our competitive differentiation 

Lead and develop the marketing team strategically and organizationally, managing 6 direct reports 

Create clear structures, priorities, and processes for sustainable growth 

Establish governance, KPIs, and decision-making processes that ensure accountability across the team 

Own project management for the team's initiatives 

Champion team empowerment and team health 

What You Bring 

6+ years in product and brand marketing, proven experience leading product marketing and go-to-market strategy, ideally in B2B SaaS or legal tech 

3+ years in leadership position, track record building and scaling marketing teams, with direct people management experience 

Experience in working across international, multi-market teams 

A collaborative style that works naturally across Product, Sales, and Marketing 

Fluent English 

Based in Berlin and ready to actively shape the team culture and office environment as a role model 

What we offer

Permanent employment from day one

Work abroad flexibly: Work from anywhere within the EU for up to 20 days within a twelve-month period

Rest & time off: 26 vacation days

Show your commitment: 1 additional day off per year for your volunteer work (Volunteer Day)

Support for development: E-learning via LinkedIn, online language training with goFluent, and other training and development opportunities

Modern on-site working: Attractive office in Berlin

Become part of Wolters Kluwer!

You can realize your ideas, learn, develop and grow. We have a lot to offer and stand for an open corporate culture. Join us and shape the future together with us.

Apply now by simply clicking on the button above. We welcome all people - regardless of gender, nationality, ethnic and social background, disability, religion, age, sexual orientation and identity.

If you're excited by our mission and think you can add value, reach out and apply now. We can't wait to meet you in our Berlin office. 

Apply now and let's build the future of legal work together.

 

Your contact person

Pushpa Linke

Senior Recruiter 

Tel.: 00492233 3760 7976

Our Interview Practices

To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.

Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.