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Market Intelligence Analyst
NTI Nanofilm · Singapore
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Job description
Founded in 1999 and headquartered in Singapore, NTI Nanofilm is a global nanotechnology solutions company integrating advanced thin-film coatings, turnkey vacuum coating equipment, micro-optics nanofabrication, and hydrogen fuel-cell surface technologies. With proprietary deposition sources—including Magnetron Sputtering, Arc Evaporation, Filtered Cathodic Vacuum Arc (FCVA), Closed Space Sublimation (CSS), and Plasma-Enhanced CVD (PECVD), we help electronics, automotive, medical and industrial customers improve performance, durability and sustainability, from R&D through high-volume production. NTI Nanofilm operates across Singapore, China, Germany, Japan, India and Vietnam, and has been listed on the Singapore Exchange since 2020.
Job Purpose
The Market Intelligence analyst is responsible for collecting and analyzing market data to provide insights that guide business decisions. This role will develop a deep understanding of the market / market size and segmentation, competitive landscape, customer needs, market trends, and emerging opportunities. The ideal candidate will be skilled in research, data analysis, and strategic reporting, with the ability to translate complex data into actionable recommendations for marketing, sales, product development, and executive
Job Descriptions
- Market Research: Lead primary and secondary research to gather insights on market size, competitive positioning, customer preferences, industry trends, and emerging market opportunities.
- Market research into areas of new product development to support decisions into prioritizing new business areas for research development / business development.
- Competitive Analysis: Monitor and analyse competitors' activities, market share, strengths, weaknesses, pricing strategies, and go-to-market approaches. Provide regular competitor benchmarking reports.
- Customer Insights: Gather and analyse customer feedback, surveys, and behaviour data to understand customer needs and preferences. Collaborate with sales and marketing teams to ensure alignment with customer expectations
- Data Analysis & Reporting: Analyse data from various sources (e.g., internal data, market reports, industry publications) to identify trends and opportunities. Present findings in comprehensive reports, dashboards, and presentations to key stakeholders.
- Strategic Recommendations: Use market intelligence insights to make data-driven recommendations on product positioning, pricing, go-to-market strategies, and marketing campaigns.
- Collaboration: Work closely with marketing, product, sales, and leadership teams to ensure market intelligence informs decision-making processes and strategy development.
- Forecasting & Trend Analysis: Stay updated on industry trends, economic shifts, and customer preferences. Provide accurate market forecasts and scenario planning to guide long-term business strategies.
- Vendor & External Partner Management: Collaborate with external research vendors and agencies to gather additional insights, manage research projects, and enhance the overall market intelligence function.
- Thought Leadership: Regularly share insights and knowledge within the organization, ensuring stakeholders are informed of relevant trends and competitive movements.
Requirements
- Bachelor’s degree in Business, Marketing, Economics, or a related field; MBA or advanced degree preferred.
- 1-2 years of experience in market intelligence, market research, or competitive analysis, preferably in a B2B or technology environment.
- Strong analytical skills with the ability to synthesize large amounts of data into clear, actionable insights.
- Proficiency in data analysis tools (e.g., Excel, Power BI, Tableau) and experience with CRM and market research platforms.
- Strong communication and presentation skills, with the ability to present complex data to senio
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