Sales Director – Pet Nutrition B2C EMEA

Position Title : Sales Director – Pet Nutrition B2C (EMEA)

Location : Rolle, Switzerland

Segment Focus : Brand Retail, E-Commerce, Grocery, Specialist Pet, & Direct-to-Consumer (D2C)

Primary Channels : Pure-Play E-Commerce (e.g., Amazon), Omnichannel Retail, Specialized Distributors

About ADM

We unlock the power of nature to enrich quality of life. Across global food, feed, and agricultural value chains, we connect production, science, and markets to deliver nutrition solutions that support healthier, more sustainable systems worldwide.

Within ADM, our Pet Nutrition business develops and delivers a premium portfolio of science-backed finished products and specialized solutions designed to advance pet health, wellness, and lifelong vitality.

What You Will Do

You will lead the commercial consumer organization for the EMEA region, owning both strategy and omni-channel execution, with full responsibility for brand growth, modern retail/e-commerce account performance, and team leadership.* Regional Growth Strategy: Define and drive the EMEA B2C sales strategy in line with global brand priorities, accelerating market penetration across both digital and physical footprints.

• Commercial Leadership: Lead, coach, and develop a multi-layer sales organization, including dedicated E-Commerce, Key Account, and Field Sales teams, ensuring strong performance and brand compliance.
• P&L Management: Own regional revenue growth, margin performance, trade spend optimization, and commercial profitability (P&L) targets.
• Digital Commerce Execution: Direct the regional digital shelf strategy, maximizing market share, conversion, and visibility on key e-commerce platforms (e.g., Amazon Vendor/Seller Central, local pure-players, and D2C channels).
• Omnichannel Partnerships: Build and maintain executive-level relationships with major European retailers, pan-regional grocery chains, buying groups, and specialist pet distributors.
• Business Planning: Develop and execute multi-year business plans (3–5 years), incorporating demand forecasting, promotional budgeting, and digital traffic growth scenarios.
• Market Insight Translation: Monitor consumer purchasing behavior, digital performance data, competitor movements, and retail trends to continuously optimize the regional go-to-market strategy.
• Data-Driven Performance: Ensure disciplined sales pipeline management and commercial tracking using advanced CRM, digital shelf analytics, and retail analytics tools.
• Strategic Negotiations: Lead high-stakes annual commercial negotiations, joint business planning (JBP) sessions with major accounts, and distributor agreements.
• Cross-Functional Collaboration: Drive active alignment with Marketing, Technical R&D, Supply Chain, and Operations to guarantee outstanding commercial execution and inventory availability.

What You Bring

We are seeking a high-caliber commercial leader who fuses strategic B2C vision with definitive operational execution and digital marketplace expertise.

Essential Qualifications* Experience: 10–15+ years of commercial leadership, sales, or business development experience in fast-moving consumer goods (FMCG), consumer health, or premium pet care sectors.

• Regional Scope: Proven success leading regional or multi-country commercial organizations within the complex EMEA retail landscape.
• E-Commerce Track Record: Demonstrated success managing major e-commerce platforms, specifically driving volume and profitability on Amazon, utilizing retail media networks and digital execution frameworks.
• Financial Acumen: Robust financial expertise, with a proven track record of full P&L ownership, margin improvement, and trade investment optimization.
• Talent Development: Ability to scale and coach high-performing, cross-border commercial teams across diverse functional fields (digit