Digital Marketing Specialist

We are looking for a results-driven (Digital Marketing Specialist) to manage and grow our online presence, generate leads and increase sales for our auto spare parts business.

Key Responsibilities:

Digital Marketing & Campaigns:

• Plan and execute digital marketing campaigns (Google Ads, Meta Ads, etc.)
• Manage and optimize paid advertising to maximize ROI
• Develop marketing strategies to increase online sales and inquiries

Social Media Management:

• Manage company accounts (Instagram, Facebook, TikTok, LinkedIn)
• Create and schedule engaging content related to auto spare parts
• Respond to customer inquiries and messages

Content Creation:

• Design posts, banners, and promotional materials
• Create product-focused content (photos, videos, reels)
• Write engaging captions and marketing copy

Website & SEO:

• Manage website content and product listings
• Improve SEO ranking for auto parts keywords
• Monitor website traffic and performance

Analytics & Reporting:

• Track campaign performance and KPIs
• Prepare weekly and monthly reports
• Analyze customer behavior and market trends

Sales Support:

• Coordinate with sales team for promotions
• Generate leads and support online inquiries
• Assist in pricing campaigns and offers

Requirements:

• Proven experience in digital marketing (preferably automotive or spare parts)
• Experience with Google Ads, Meta Ads, and SEO
• Strong knowledge of social media platforms
• Basic design skills (Canva, Photoshop, etc.)

KPIs:

• Lead generation growth
• Cost per lead (CPL)
• Conversion rate
• Website traffic growth
• Social media engagement

What We Offer:

• Competitive salary
• Performance-based incentives
• Growth opportunities
• Visa

Pay: AED4,000.00 - AED5,000.00 per month

Work Location: In person