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Associate Director/Director of Commercial Excellence & Insights, JAPAC
BeOne Medicines · Singapore
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Job description
About us
BeOne is a global oncology company that is discovering and developing innovative treatments that are more affordable and accessible to cancer patients worldwide. With a broad portfolio, we are expediting development of our diverse pipeline of novel therapeutics through our internal capabilities and collaborations. We are committed to radically improving access to medicines for far more patients who need them. Our growing global team of more than 10,000 colleagues spans five continents, with administrative offices in Basel, Beijing, and Cambridge, U.S. To learn more about BeOne, please visit www.beonemedicines.com and follow us on LinkedIn and X (formerly known as Twitter).
BeOne continues to grow at a rapid pace with challenging and exciting opportunities for experienced professionals. When considering candidates, we look for scientific and business professionals who are highly motivated, collaborative, and most importantly, share our passionate interest in fighting cancer.
Job Description:
General Description:
The Associate Director/Director, Commercial Excellence & Insights, JAPAC, is a regional functional leadership role responsible for driving commercial insights, analytics and sales force effectiveness (SFE) capabilities across the JAPAC region.
The role serves as the regional functional engine for:
integrated business insights,
market research,
competitive intelligence,
commercial analytics,
performance reporting,
KPI governance, and
sales force effectiveness.
The primary objective of the role is to enable data-driven decision-making and improve commercial execution effectiveness through scalable regional frameworks, actionable insights and commercial performance optimization.
The role partners closely with regional and local commercial leadership, sales operations, marketing, medical, market access, finance and global commercial excellence teams to support strategic decision-making, improve field force effectiveness and drive consistent commercial excellence practices across JAPAC markets.
Essential Functions of the Job:
Commercial Insights & Analytics
Lead the development and execution of integrated regional Commercial Insights & Analytics capabilities across JAPAC, serving as the regional functional engine for business insights, analytics and commercial performance optimization. The role is responsible for enabling data-driven decision-making through the synthesis of market intelligence, commercial analytics and strategic performance insights.
Key areas of responsibility include:
Market research
Competitive intelligence
Commercial analytics and performance reporting
Forecasting support, including regional scenario planning and strategic simulations related to market events, launches, competitive dynamics and portfolio decisions
KPI measurement and analytics frameworks
The role translates regional and local business questions into actionable insights that support:
Commercial strategy
Launch readiness
Portfolio optimization
Resource prioritization
Commercial execution improvement
Working closely with local markets, the role consolidates market intelligence, identifies commercial opportunities and risks, generates actionable recommendations and improves business decision-making across the region.
The role also owns the operational delivery and synthesis of:
Regional market research initiatives
Competitive intelligence programs
Commercial performance dashboards
Executive business insights reporting
In addition, the role drives consistency and best practices across markets for:
Insight generation methodologies
KPI definitions
Reporting standards
Analytics frameworks
Commercial data utilization
The role supports recurring business reviews and performance discussions through insight generation and analytical support.
Sales Force Effectiveness
Lead the development and implementation of scalable regional Sales Force Effectiveness (SFE) frameworks and analytics capabilities to improve field force productivity, customer engagement and commercial execution effectiveness across JAPAC.
Key areas of responsibility include:
Segmentation and targeting frameworks
Territory alignment and field force sizing support
Call planning analytics
Customer engagement metrics
Omnichannel effectiveness measurement
Sales force KPI frameworks
Partner with country commercial and sales operations teams to optimize:
Field force deployment
Customer coverage
Sales execution effectiveness
CRM utilization
Commercial productivity
Provide regional analytics and recommendations to support continuous improvement in customer engagement and field force effectiveness.
Benchmark field force performance across markets and identify scalable best practices.
Support implementation and adoption of commercial excellence tools, dashboards and reporting capabilities.
- Incentives Governance Support (Secondary Support Role)
Provide analytical support and governance input to regional and local stakeholders to help inform sales incentive governance frameworks across JAPAC.
Responsibilities include:
Commercial analytics and performance insights
Benchmarking and KPI recommendations
Incentive effectiveness observations
Support for alignment between incentives, strategic priorities and desired commercial behaviors
- Commercial Training Enablement (Enablement Role)
Support regional commercial capability development by translating insights and SFE priorities into commercial excellence enablement initiatives and best practices across the region.
Areas of contribution include:
Commercial excellence playbooks
KPI education and reporting standards
CRM adoption support
SFE methodology enablement
Sales effectiveness frameworks
Cross-market best practice sharing
The role partners with local markets and training stakeholders to support adoption of global and regional commercial excellence standards, tools and frameworks.
Qualification Required:
Education Required:
Bachelor’s degree in:
Business,
Life Sciences,
Pharmacy,
Economics,
Marketing,
Engineering,
Data Analytics,
or a related discipline required
MBA or advanced degree preferred
Supervisory Responsibilities:
None to start
Computer Skills:
Proficiency in Microsoft Office Suite, including Excel, PowerPoint, Word, Outlook, and Teams.
Strong working knowledge of commercial analytics, dashboarding, and visualization tools such as Power BI, Tableau, Qlik or similar platforms.
Familiarity with CRM and sales force effectiveness platforms, including Veeva CRM, Salesforce, IQVIA solutions or equivalent systems.
Experience using commercial data, pharmaceutical market data, sales performance data and customer engagement data to generate actionable insights.
Ability to interpret complex datasets, guide analytical approaches and translate outputs into clear business recommendations for senior stakeholders.
Understanding of CRM governance, data quality, dashboard standards and KPI reporting frameworks preferred.
Experience with forecasting, scenario planning, performance reporting, or commercial planning tools preferred.
Other Qualifications:
Strong strategic thinking and business acumen, with the ability to translate insights into practical commercial recommendations.
Demonstrated ability to operate effectively in complex, matrixed and multicultural regional organizations.
Excellent communication and executive presentation skills, including the ability to synthesize complex information for senior stakeholders.
Strong stakeholder management and influencing skills across commercial, sales operations, marketing, medical, finance, market access and global teams.
Proven ability to balance regional standardization with local market flexibility.
Strong project management, prioritization and organizational skills with the ability to manage multiple markets and workstreams.
Collaborative leadership style with the ability to lead through influence without direct authority.
Strong analytical mindset with sound judgment, curiosity and comfort working with ambiguity.
Experience supporting oncology, specialty care or innovative medicines businesses preferred.
Travel:
Approximately 10–20% across JAPAC markets and global meetings, as business needs require.
What We Offer To Our Valued Employees
Market competitive compensation package including performance-based annual bonus scheme
Company shares (generous welcome grant!)
In-house and external learning and development opportunities
Fantastic benefits program and keep improving!
Plus you get to work with a dynamic team of collaborative, supportive, inclusive, and fun professionals whose mission is clear: Cancer has no borders and neither do we.
Join us and Make momentum in your career!
BeOne Global Competencies
When we exhibit our values of Patients First, Collaborative Spirit, Bold Ingenuity and Driving Excellence, through our twelve global competencies below, we help get more affordable medicines to more patients around the world.
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Fosters Teamwork
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Provides and Solicits Honest and Actionable Feedback
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Self-Awareness
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Acts Inclusively
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Demonstrates Initiative
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Entrepreneurial Mindset
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Continuous Learning
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Embraces Change
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Results-Oriented
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Analytical Thinking/Data Analysis
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Financial Excellence
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Communicates with Clarity
BeOne is committed to respect and protect personal information rights of job applicants and will process job applicants’ personal information in accordance with applicable laws and regulations.
Due to BeOne’s global operation, job applicants’ data will be stored overseas with adequate protection. Besides, job applicants’ data will be stored for no longer than is necessary to facilitate potential application for other suitable positions in BeOne. For further details, please refer to BeOne’s Job Applicant Privacy Policy (https://beonemedicines.com/privacy-policy).
If you voluntarily provide your personal information to us, it is deemed as you have acknowledged and consented to (if required by the applicable laws) BeOne’s Job Applicant Privacy Policy as well as the relevant privacy terms. If you voluntarily provide the personal information of other job applicants to us, it is deemed as you have ensured that the relevant individuals have acknowledged and consented to (if required by the applicable laws) BeOne’s Job Applicant Privacy Policy as well as the relevant privacy terms.
If you have any concern, please DO NOT provide any resume or other personal information to us.
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