Social Media Manager (m/f/d)

Your mission

• Strategy & Narrative: Develop and implement a holistic social media focused content on trust-building, storytelling and brand awareness.
• Content Creation: Create engaging, social-first content for social media platforms (LinkedIn, Instagram, Facebook, TikTok and YouTube) from conceptualization and scripting to final production.
• Community Engagement: Engage with our audience through comments and direct messages to foster an active community.
• Collaboration: Partner with different departments and academic leads to source content, share, and transform complex topics into engaging blog posts.
• Performance & Trends: Monitor social media metrics and stay ahead of digital trends to optimize content performance and community growth.

Your profile

• 2+ years of social media management experience
• Proficiency in multiple platforms (LinkedIn, Instagram, TikTok, YouTube, Facebook)
• Strong copywriting and content creation skills
• Experience with content calendars and planning tools
• Ability to work cross-functionally with design, video production, and marketing teams
• You are a digital-native storyteller who knows how to balance creativity with a structured, data-driven approach.
• Professional Experience: You have a solid background in Social Media Management, Content Marketing, or Digital Communications, preferably in an international or educational environment.
• Storytelling Skills: You possess an exceptional ability to turn complex information into engaging, emotional narratives that build institutional trust.
• Social-First Creative: You have a deep understanding of platform-specific trends and algorithms, with hands-on experience in scripting and producing short-form video.
• Language Proficiency: You are business fluent in English and German (C1)
• Project Management: You are highly organized and capable of coordinating multiple stakeholders, from technical experts to external partners and students.
• Passion for Innovation: You are driven by the future of digital education and are eager to stay ahead of the curve in social media trends and AI tools.

Why us? Flexible working models: Work from home or in our office - together we will figure out what suits you and us best.

Dynamic & future-oriented working environment: Be involved, be creative, be part of it. Be part of an innovative company that is shaping the educational world of tomorrow and is constantly on the lookout for new ideas.

Personal development opportunities: We make our learning content available to you free of charge and also support you in your personal and professional development - through workshops, mentoring and access to innovative technologies.

Diversity and inclusion: People matter to us - regardless of gender, origin or identity. We create a space in which everyone has the same opportunities.

Team spirit: Work in a very personal environment, together with many creative and professional minds working together towards a common vision.

Working environment : In our offices at the creative hub in Potsdam, you will have access to a state-of-the-art working environment - from collaboration labs to ergonomically designed workstations, you will find everything that makes innovative work possible.

And even more: In addition to subsidizing the ‘Deutschlandticket’, a modern coffee machine and regular company events, we are working every day to make German UDS even better, more digital and more modern. Stay tuned.

About Us The German University of Digital Science (German UDS) is a digital university shaping a new era of learning and innovation. Our mission is to educate digital visionaries globally with our study programs. As a modern, agile company, we place particular emphasis on an open, diverse and inclusive corporate culture. We promote a balance of creativity, technology and human interaction - and are looking for people who share this vision with us.