Growth / User Operations Specialist

About the Role

We are looking for a high-impact Product / Platform Operations Specialist who can bridge product, data, and user behavior to drive measurable business growth.

This is not a traditional operations role. You will act as a growth operator, responsible for understanding user behavior, identifying opportunities from data, and turning insights into scalable growth strategies across acquisition, activation, engagement, and retention.

You will play a key role in shaping how users discover, experience, and continue using the platform.

Key Responsibilities - User Acquisition & Growth

- Own and optimize the full user acquisition funnel from awareness to conversion

- Test and evaluate acquisition channels and identify cost-effective strategies

- Monitor CAC, CPA, MNU metrics

- Collaborate with marketing and product teams to scale high-performing channels

Activation & Engagement

- Improve onboarding flows to increase activation rates

- Design engagement loops to drive habitual usage

- Identify friction points in early user journey

- Improve conversion from sign-up to active users

Retention & Lifecycle Management

- Improve D7, D30 and long-term retention

- Segment users based on behavior patterns

- Design lifecycle campaigns for re-engagement

- Reduce churn through targeted strategies

Data & Insights

- Analyze user data to identify trends and opportunities

- Use SQL or analytics tools to extract insights

- Translate data into actionable growth decisions

- Track key product metrics

Experimentation & Optimization

- Design and run A/B tests

- Work with product and content teams on experiments

- Evaluate and scale successful tests

- Build continuous improvement framework

Cross Functional Collaboration

- Work with Product, Engineering, Marketing teams

- Participate in growth strategy discussions

- Contribute to product improvement ideas

- Help build company growth engine

Requirements

- 3+ years in product operations / growth operations / user operations

- Experience managing full user lifecycle

- Strong analytical skills and SQL knowledge

- Ability to interpret data independently

- Fast execution mindset

- Strong English communication skills

Nice to Have

- International growth experience or emerging markets preferred

- Familiar with WhatsApp, Telegram, X growth channels

- Experience running growth experiments

- Startup experience

What We Value

- Ownership mindset

- Curiosity about user behavior

- Fast experimentation

- Data-driven thinking

- Product + growth hybrid mindset

Pay: From AED5,000.00 per month

Work Location: In person