Store Manager -Modora (Home Division)
GMG
Description
1) Responsibilities
Role Summary
The incumbent leads Modora, GMG Home's flagship indoor-furniture showroom, a 3,000 sqm design-led destination on Umm Suqeim Road, Al Barsha as a complete commercial operation. The incumbent leads a dual floor team of interior designers and retail salespeople, owns the made-to-order and customization pipeline end-to-end, and drives cabinetry and big-ticket project sales alongside day-to-day retail. The incumbent is accountable for the showroom's commercial performance and P&L, for the visual standard of the flagship floor, for coordinating the in-showroom concession program, and for operating the designer-to-sales handoff that converts single-item buyers into whole-room and villa projects without conflict on the floor.
Key Success Drivers, including Accountabilities & Responsibilities
Commercial Ownership & Showroom P&L
- Own the showroom's commercial performance: retail sales, project sales, footfall conversion, average order value and the monthly budget.
- Manage the store P&L and operating costs and apply the retail commission scheme accurately and fairly across the floor.
- Forecast, track and report performance, and act on trends across both retail and project revenue.
Leadership of a Dual Team — Interior Designers and Salespeople
- Lead, develop and hold accountable two distinct disciplines on one floor: interior designers and retail salespeople.
- Recruit, onboard, coach and performance-manage both groups against monthly and quarterly targets.
- Keep the designer (project value / margin) and salesperson (per-item retail) reward pools aligned so the two feed each other rather than compete.
Made-to-Order & Customization Pipeline
- Own the made-to-order pipeline end-to-end: client brief, specification sheet, factory feasibility, client sign-off, quotation, order, production tracking, quality control, delivery and installation.
- Enforce the process rule gates: no quotation before feasibility is confirmed; the specification is signed before any price; one controlled specification sheet per item; and the production partner is never disclosed to the client.
- Hold lead times, quality and margin across every custom order, and keep the order tracker current.
Cabinetry & Big-Ticket Project Selling
- Drive cabinetry as a core category and lead the sale of high-value, whole-room and villa projects.
- Quote, negotiate and close projects while protecting project margin.
- Build the project pipeline and convert showroom interest into specified, delivered projects.
Designer-to-Sales Handoff Discipline
- Operate the handoff model: the originator keeps the client, a referral share rewards the salesperson who passes a project, and a clear trigger decides when a designer takes the lead.
- Maintain clean lead logging and attribution, resolve double-claims, and ensure that passing a project client is always a gain, never a loss, for the salesperson.
Flagship Visual Merchandising
- Hold the flagship floor to a designer-grade visual standard: layout, room sets, vignettes and product storytelling.
- Plan and execute seasonal resets and new-range launches across 3,000 sqm.
Concession / Shop-in-Shop Coordination
- Coordinate the in-showroom concession program on the shared floor: shared staffing, visual-merchandising standards, footfall and POS integration.
- Protect Modora's curation and positioning and turn concession traffic into Modora's own furniture and project sales.
Client, Designer & Trade Relationships
- Build and host the interior-designer, architect and stylist base that drives specified project work.
- Represent Modora to high-value retail and project clients and convert designer trust into projects.
Operations, Stock & Compliance
- Run day-to-day showroom operations, display stock and inventory, and delivery / installation coordination.
- Ensure compliance with company policy, health